Why shoe brands are increasingly investing in collaborations

Footwear brands are increasingly investing in collaborations as an effective marketing strategy to reach new audiences, reinforce brand identity and create exclusive products that generate great anticipation. This movement reflects a global trend in the footwear and fashion market in general, which seeks to innovate and increase relevance in a competitive environment.

New Materials Library update

As part of our commitment to providing creative tools for the creation of footwear, we are pleased to announce a new update to our Material Library. This update expands the options available and ensures that you have access to the latest, quality and diverse materials you’re looking for.

Used tennis balls, what to do with them?

Tennis balls are often used in large quantities and discarded after they lose their pressure and elasticity. Due to their rubber and felt composition, these balls are difficult to recycle and often end up in landfills, where they can take hundreds of years to decompose.

CTCP Prepares 3D Printing Days

The Footwear Technology Center of Portugal (CTCP) is about to kick off an event of particular interest to the technology and footwear industry enthusiasts. The “3D Printing Days” organized by CTCP will take place from June 17 to July 5, promising weeks filled with activities dedicated to 3D printing.

The sneaker customization process

We all want something unique and only ours, so who doesn’t want a personalized version of their favorite sneaker?
In this article we’ll explain the process of customizing a sneaker.