Etikway was born in 2013 from the violent awareness of inhumane practices in the fashion industry when the Rana Plaza tragedy struck.

With a clear goal in making the fashion world sustainable, Etikway has been working with several partners with the same ethical values. It also decided to create some products of its own, such as a vegan and sustainable sneaker.

We were contacted to help in the development of this sneaker. We suggested the materials, prepared the entire product identity and made a prototype to test. After approval we moved on to manufacturing.